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How to Drive Traffic to Your Online Store Using Social Media
1 Nov

How to Drive Traffic to Your Online Store Using Social Media
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In the brick and mortar world, they call it foot traffic. It's a proven path to increased sales, and most of a retailer's marketing efforts are applied to maintaining consistently high traffic. The undeniable link between high traffic and high sales that exists in physical stores applies to online businesses too. An eCommerce company that engages with customers using social media will get more traffic, and in turn, more sales. In this article, we'll go over seven factors that are critical in attracting more traffic to your online store through the use...

5 Strategies to Convert Your eCommerce Traffic
29 Oct

5 Strategies to Convert Your eCommerce Traffic
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The average conversion rate for an e-commerce website is 1%-3%. This means that for every 100 visitors, only a few people actually make a purchase. Yet, the number of online buyers is growing every year. This means the potential to sell more products is there. Online stores just need to improve their conversion rates.  In this article, we will share five effective strategies that will help your eCommerce website do exactly that.  Let’s get started. Improve Your Product Pages The most effective way to get people to buy more products is to make your product...