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How-to-Run-an-Insightful-Audience-Research-for-Your-Small-Business-Header 2
3 Jan

How to Run an Insightful Audience Research for Your Small Business

Analyzing your audience is an all-important task your small business should focus on when starting. Asking what your users want from your products and services is quintessential for growth and business sustainability.  Often, we see a company post a questionnaire or a photo asking for users’ feedback on social media. Marketers then analyze the gathered data to find how to improve their products and services and note what users like or dislike about them.  Every new business must have a proper plan to approach a specific demographic or target group to advertise...

5-Critical-Optimization-Factors-for-Local-SEO-Header 2
28 Dec

5 Critical Optimization Factors for Local SEO

The modern-day consumer no longer hoards stacks of crumpled yellow pages to track local businesses. They’ve got local search for that, and 78% of them use it weekly to find info on local businesses. That’s why it’s imperative to ensure your local SEO is on its A-game. But what is local SEO? Local SEO is a search engine optimization strategy geared towards improving a website’s online visibility in geo-targeted areas. If done right, it’ll have consumers who use local search in your area line up at your brick-and-mortar store (if you’ve got one),...

12 Dec

How To Make Money With Affiliate Marketing As A Beginner

Are you looking to make some extra money? Affiliate marketing may be the perfect opportunity for you. This type of marketing is a great way to earn a commission by selling someone else's products or services. While it can be a profitable venture, affiliate marketing can also be tricky for beginners. This article will discuss some tips for making money with affiliate marketing as a beginner. We will also provide you with a few resources to help get you started. What is Affiliate Marketing?Why Would You Want to be an Affiliate Marketer?How...

8 Dec

How to Turn Your Personal Blog into a Profitable Business

You may have heard how people have monetized their blogs and are earning a six-figure income stream, which has enabled them to quit their 9-5 regular jobs comfortably.  Though this thought seems overly optimistic, you can achieve this ideal scenario with patience, strategic planning, and dedication. You can, too, convert your personal or hobby blog into a solid source of income for yourself.  Blogs are a robust and dynamic platform that can become successful and profitable. A personal blog must be transformed into a business blog to be capable enough to generate...

8 Nov

What is Visual Content Marketing (& How to Benefit From It)

Nowadays, brands are eagerly leaping onto new visual strategies for all the perks they bring. Statistics reveal that this type of content plays a significant role in digital marketing success. According to MarketingDigiBook, 80% of marketers use visuals in their social media campaigns. It benefits them with more traction and improves the conversion rate than plain text-based content. This article will discuss visual content marketing, followed by facts and trends you should know to make it successful. Let’s get started. What is Visual Content Marketing?How to Benefit From Visual Content MarketingTools to...

6 Oct

Law Firm Marketing Strategies: How to Get Potential Clients Online

Having a law firm marketing strategy means the difference between success and faltering. The good thing is that the internet has made it easier than ever before. That means you can reach more clients online. In fact, 4 in 5 consumers find local information through search engines. Law firm marketing strategies are no longer a recommendation. Instead, they’re a rule if you want to thrive in today’s competitive legal industry. Besides, a stream of law firm marketing strategies flows on the internet. So you can expect your competitors to work hard...