Six Ways to Advertise Your Online Boutique
Today we're going to look at several marketing channels you can develop to advertise your online boutique. If you’re planning to open an online boutique, you should know that marketing will have a lot to do with the success of your business. Using the internet, small business owners can practice digital marketing to drive revenue consistently, even with a small budget. While digital marketing is more measurable, cost-efficient, and accessible than its traditional counterpart, you should not dive in without preparing first. It’s essential that you create a strategy for advertising your...
9 eCommerce SEO Tips
In 2019, consumers spent more than $600 billion on eCommerce websites. With eCommerce growing at an exponential rate, it’s no wonder that so many brands, businesses, and individuals are now offering their products online. When setting up an online store, one way to maximize your return on investment is to implement proper eCommerce Search Engine Optimization (SEO). What Is eCommerce SEO and Why Is It Important? When a user searches online, he’ll ignore results that aren’t on the first page. All websites, whether they sell products or not, need to focus on SEO...
Infographic: 10 Ways to Improve Your Product Pages
eCommerce industry keeps on booming, as people tend to do most of their shopping online. Regardless of what you might be selling or planning to sell, creating appealing product pages is a must. Every step of your customer's online experience will contribute to whether they will buy or not. However, the product page is arguably the most important step. This is where the customer will likely make the decision. So you need to make sure your product pages have everything to help make that decision a favorable one for you. In this...
Infographic: 8 Steps to Setting Up Your Online Store
eCommerce opens up a lot of opportunities for practically everyone. You can easily run a successful business out of your garage, and you got all the tools to do it. However, to ensure you succeed at building your online store, there has to be a process. It may not be hard to set up, but you need to make you have everything you need done in a proper order. In this infographic, we have outlined the eight steps you need to take in order to build your online store. Read the...
7 Steps to Setting Up a Successful Online Store
Starting an online store can seem like a monumental task. There’s a long, intimidating To Do list: Think of a domain name. Choose a hosting package. Buy a shopping cart service. Install a website theme. Add products. Take pictures. The list goes on and on! If you don’t have a clear path in front of you, getting all this done can feel impossible. But when you divide a task (even one as big as this) into steps, doing it becomes much easier. This article is a 7-step, easy-to-follow guide that will show you...
Website Design For eCommerce: Best Practices
Website design can make or break the customer experience. 38% of people would stop using a website if it’s layout or design is unattractive. And over 48% of people reported website design as the most important factor in determining the credibility of a business. Since design is one of the core ingredients for making your eCommerce website a success, we gathered some of the best practices to follow. As Alina Wheeler, a top design and branding expert, said “Design is intelligence made visible.” So let’s help you do just that! Why...
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