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HostPapa Blog / Posts tagged "small businesses"
What Small Businesses Need to Know about Cybersecurity
9 Aug

What Small Businesses Need to Know about Cybersecurity
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In today’s business world, if you want to remain competitive, connecting your SMB to the internet is essential. Getting online is the best way to reach out to potential customers, but there’s a catch. Cybercrime is a very real threat, and it has the potential to wreak havoc on your business with devastating consequences. In 2017, the Ponemon Institute released a whitepaper describing the state of cybersecurity in small and medium-sized businesses (SMB). It found that as many as 58 percent of all malware attacks are targeted at SMB operations, because...

14 Mar

Infographic: 6 Digital Marketing Strategies for SMB
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Small business owners have to wear many hats to keep their businesses afloat. That's why it is no surprise that in many cases marketing often comes as an afterthought, with more operational aspects getting prioritized. This is a big mistake. Regardless of how amazing your product or service is, without marketing nobody will ever know about it and nobody will ever buy it. Marketing is like a lifeline for most businesses. In this infographic, we outlined six essential digital marketing strategies for small businesses. Read the full blog post for more...