If you have ever used the internet, you have definitely seen the 404 error page. When you click a link or open a website, and it says something along the lines of ‘page not found’ with some generic text. The 404 error pages are inevitable for any website, and you definitely need to have one set up. The best part about it: you don’t have to go the generic way. You can make the 404 page work for you.
In this infographic, we show you an overview of how to optimize your 404 page. Click here to read the full blog post.