7 Best Free Exit-Intent Popups for WordPress

Want to keep visitors on your WordPress website for a bit longer? 

Well, you’ve come to the right place. 

Today, we’re diving into exit-intent popups – those nifty little messages that pop up just as someone’s about to leave your site. They’re like friendly “Wait, don’t go yet!” sticky notes from your website to a random visitor. 

In the digital space, every second counts, and every visitor matters. And if you’re on WordPress, you can use these free exit-intent popup builders to launch your first popup. Let’s get started. 

Why Use Exit Intent Popups?

95% of visitors who leave your site will never return. That’s a lot of missed opportunities. 

Exit-intent popups are your digital catch net. They pop up right when a visitor is about to leave, giving you one last chance to engage. Here’s why they’re a game-changer:

  • Combat high bounce rates. The majority of visitors never return to your website. In this case, exit-intent popups are your best bet to engage them. They’re like a friendly “Hold up!” that can make visitors rethink their exit.
  • Boost conversions. These popups aren’t just flashy; they convert. When a visitor decides to leave, a relevant popup can turn their exit into an action, be it a signup or a download. 
  • Last-minute engagement. Exit-intent technology detects when a user is about to leave and springs into action. It’s your last chance to offer something valuable and turn a passive visitor into an active participant. 
  • Support your marketing. Combine them with a special offer, and voilà – your email list grows! Exit-intent popups can be smoothly integrated into your marketing strategy to grow your email list. 

Exit-intent popups are not just about stopping visitors from leaving but about creating meaningful, last-moment engagements. But how do you pick the right tool for setting exit intent popups? Well, keep the following in mind: 

  • Targeting capabilities. The more advanced the audience targeting, the better. 
  • Ease of use. You want something simple and intuitive. 
  • Template variety. More templates mean more customization and better conversion potential. 
  • Integrations. Make sure it plays nicely with WordPress and your email marketing tools.
  • Analytics. You need to track how well your popups are doing. Without data, you’re flying blind.

Now that you’ve got an idea, let’s explore the top free exit-intent pop-up builders for WordPress. 

Free Exit Intent Popups for WordPress 

Ready for the best solution to engage fleeting visitors on your website? We’ve handpicked the top free exit-intent popup builders for WordPress. These aren’t just any tools – they’re user-friendly, packed with features, and, best of all, they won’t break the bank. 

Whether you are a small business owner or a budding blogger, these popup builders are designed to give your site that extra edge. Let’s look closely at each one and find the perfect match for your website. 

Sender – Best Popup Builder with Marketing Automation Capabilities

Sender offers a straightforward yet powerful way to integrate exit-intent popups on your WordPress site. Whether you’re looking to grow your email list, promote special offers, or reduce cart abandonment, Sender’s exit-intent popups are designed to help you achieve your goals with minimal fuss.


Sender’s easy-to-use popup builder lets you customize your popups to blend seamlessly with your site’s aesthetics. The tool’s focus on user experience means you spend less time fiddling with settings and more time reaping the benefits of your popups. 

With its powerful behavioural automation features and a visual automation builder, you can grab attention, follow up with potential customers, and do more on the engagement front. 

Key Features

  • Easy integration. Seamlessly integrates with WordPress, making it a breeze to set up and start using. 
  • Multiple formats. Template library with various templates and formats like spin-to-win popups for a gamified website experience. 
  • Behavioural targeting. Target specific audience segments and visitors based on online activity for a personalized popup experience. 
  • Real-time analytics. Get deep insights into popup performance for future optimization. 
  • Powerful automation. Create automated campaigns based on online behaviour or personal attributes to improve conversion rates. 


Sender lets you create popups and enjoy other email marketing features for up to 2500 subscribers on its free account. Its paid plans start at $15 monthly, supporting SMS marketing and other features. 

Poptin – Free Exit Intent Popup Builder for Small Websites 

Poptin is a user-friendly popup builder with an intuitive drag-and-drop editor. It lets you create eye-catching and impactful popups within minutes. It’s an effective tool to engage your audience without getting overwhelmed with complex features. 


If your website is new and gets less than 1000 visitors per month, Poptin’s free plan is your ideal starting point for exit intent popups. Poptin’s premium plans kick in for larger sites with more traffic, offering more advanced features like an autoresponder to handle custom requirements. 

Key Features 

  • Drag-and-drop editor. Simplifies the creation process, allowing for easy customization of popup designs. 
  • Analytics. Offers insights into how your popups are performing, helping you make data-driven decisions. 
  • Varied targeting and triggers. Includes options like exit-intent, on-click, and scroll-based triggers. 
  • Autopilot trigger. AI-based automatic targeting for adapting to visitor behaviours for better results. 
  • Autoresponder. Send automatic messages to customers who submit their emails. 


Poptin offers a free plan for websites with less than 1000 visitors a month. For websites with higher traffic, premium plans start at $20 monthly for one domain and up to 10,000 visitors.

Popup Maker – Supports Multiple Types of Engagement Popups

Popup Maker is a complete solution for creating various marketing and engagement elements on a WordPress website. Remember, you can create your WordPress website by going to Optimized WordPress from HostPapa at a very attractive price. 

Whether you need simple popups, modal windows, or content overlays, Popup Maker helps you create everything.  


It’s the perfect choice for those who want flexibility and functionality in one package. 

What makes Popup Maker a favourite among WordPress users is its flexibility in popup triggers, including exit intent. Plus, it’s a boon for e-commerce sites, especially if you’re using WooCommerce, as it effortlessly handles upsells on product pages.

Key Features 

  • Popup editor. Design visually appealing and functional popups with an easy-to-use editor. 
  • Diverse trigger settings. Optimize when and how your popups appear with various trigger options. 
  • Various popup types. Create different types of popups to suit various marketing needs. 
  • Easy configuration. Set up and manage your popups effortlessly, without any technical hassle.


Popup Maker’s free version includes basic features suitable for most WordPress website owners. For those seeking more advanced capabilities like targeting, analytics, or scheduling, the premium version starts at $87/year for one website. 

Popup Builder – Create Simple, Mobile-Friendly Popups

Popup Builder is a robust plugin tailored for those looking to boost their promotional efforts on WordPress sites. It’s not just about creating popups; it’s about crafting messages that captivate and win back users at the pivotal moment they decide to leave. 


This plugin stands out for its extensive customization capabilities, allowing you to create popups that blend seamlessly with your site’s theme, size, and colour schemes.

The plugin’s shortcode support is a standout feature, offering the flexibility to place popups precisely where you need them. Whether you aim to showcase special offers, grow your email list, or reduce cart abandonment, this plugin gives you the tools to create a popup for every scenario.

Key Features

  • Unlimited popups. Create as many popups as you need for different purposes and campaigns, even on a free plan.
  • Smart targeting. Multiple targeting and automation options based on geography, demography, behaviour, device, etc.
  • Extensive customization. Tailor the appearance of your popups with various themes, sizes, and colour options. 
  • Powerful extensions. Increase the plugin’s capability using interesting popup extensions available as add-ons.  
  • Shortcode support. Easily place popups anywhere on your site with shortcode integration.


Popup Builder offers a free version with basic features, perfect for those starting out or with simple needs. For more advanced requirements and unlocking all extensions, the premium plan starts at $49.95/year for two websites. 

Popupsmart – No-Code Exit Intent Popup Builder 

Popupsmart offers an exit intent popup builder with the simplicity and versatility every website owner craves. Its user-friendly interface allows even the most non-tech-savvy users to build popups in minutes. 


Imagine creating impactful popups without complex coding. It works seamlessly with a drag-and-drop builder and one-line shortcode insertions, eliminating common plugin errors and update hassles. Plus, a wide range of popups and extensive customization options lets you add a touch of gamification, offer coupons, or collect emails on exit. 

Key Features

  • Modern popup templates. Choose from various contemporary designs to match your website’s aesthetic. 
  • Advanced targeting. Exit-intent and other audience targeting options for precise engagement. 
  • Quick and easy setup. User-friendly interface that lets you build and launch popups in just 5 minutes. 
  • Extensive personalization. Add animations, custom fonts, images, and GIFs to make your popups stand out. 
  • Integrations and analytics. Integrates with popular email services, Zapier, and other tools. It also offers advanced analytics to track performance.


Popupsmart offers a free plan, perfect for websites with up to 5000 page views. The Pro plan starts at $16 monthly for advanced features and higher-traffic sites for three domains and up to 50,000 pageviews. 

Optimonk – Versatile Popup Builder with Exit³-intent Popup Support 

Optimonk is a user-friendly and versatile WordPress exit-intent popup plugin designed to elevate your website’s interaction with visitors. With Optimonk, you can set up strategically timed campaigns with various triggering options like scroll-based, on-click, and exit-intent. 


Whether your goal is to capture more subscribers, promote special offers, or reduce cart abandonment, Optimonk has a solution for everything. It supports various on-site messaging options, including not just traditional popups but also sidebars, interstitials, and even engaging lucky wheel popups.

Key Features 

  • A/B testing. Test and optimize your popups for maximum effectiveness. 
  • Drag-and-drop editor. Easily create and customize popups without needing any coding skills. 
  • Over 50 popup templates. A wide range of templates to suit various styles and campaign needs. 
  • Diverse messaging options. Offers a variety of messaging formats to keep your audience engaged.


Optimonk provides a free plan for up to 15,000 pageviews a month on one domain. For higher limits and advanced features, the paid plans start at $39 per month.

Sleeknote Popups – Popup Builder with Huge Template Library 

Sleeknote is a comprehensive popup builder that balances functionality and user-friendliness. 

With over 100 templates designed for ease of use, it caters to non-developers, allowing quick customization to fit your website’s aesthetic​​. 


Setting up is straightforward – integrate it with your email service provider, add a code to your website, and you’re ready to roll​​.

The true power of Sleeknote lies in its smart triggers like exit-intent and device-specific campaign optimization. It’s built to work seamlessly across devices, ensuring your popups are effective and unobtrusive regardless of how your audience accesses your site​​.

Key Features

  • 100+ customizable templates. Easy to use for non-developers, offering a wide range of designs. 
  • Device-specific optimization. Ensures responsive popup layout, making them effective on any device. 
  • Smart triggers. Analyzes visitor engagement and online activity for optimal popup timing. 
  • Easy integration. Integrate with your email service and add code to your site. 
  • A/B split testing. Test different versions for maximum effectiveness. 


A free trial is available for seven days to try out different features. Paid plans start at 49€/month for 50,000 sessions. 

Final Words

Exit-intent popups offer an innovative way to engage visitors, reduce bounce rates, and boost conversions. 

The right popup builder can positively impact your website growth goals. While picking one, remember the following: 

  • Pick a tool that offers customization options to create aesthetic and on-brand popups; 
  • Choose a builder with a user-friendly drag-and-drop editor and a template library; 
  • Look at monthly costs (and overages) in terms of visitor limits or sessions on free plans before choosing a solution; 

Friendly Reminder: Exit intent popups are not just about capturing the attention of your audience.

They’re about creating meaningful interactions that drive growth and success toward your website.

So, keep optimizing them to offer relevant and non-intrusive experiences to your visitors. And for those looking for a new web hosting solution, you should consider joining Optimized WordPress and launching your online process.

The HostPapa customer support team is here to help you achieve your online aspirations and your business goals.

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