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Welcome To The HostPapa Blog!

Here you’ll find all sorts of super useful information for making the most out of your web hosting experience
as well as countless tips and tricks for small business owners, freelancers, digital professionals and online entrepreneurs.

21 Nov

Infographic: How to Migrate Your Website Without Any Downtime
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Website migration can be a necessary but very stressful process. If you are migrating an active website that gets user traffic, how do you make sure it doesn't go down? Luckily, there are ways to do that! If you follow the process step by step, without rushing it, your website visitors might not even notice that anything changed. In this infographic, we go through the essential steps of the website migration process. You can read more about each one in the detailed blog post here. And don't forget, HostPapa will...

What Internet Cookies Are and How They Can Help Your Business
19 Nov

What Internet Cookies Are and How They Can Help Your Business
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Internet cookies are used behind the scenes to enable many standard website features. What's more, the data gathered by cookies allows site owners to analyze how visitors interact with their site, then make changes that increase site performance and provide a better user experience. This article will explain exactly what internet cookies are and how they are commonly used, delving into some of the typical ways that cookies can help small businesses.  While cookies are an integral component of normal website functionality, they often involve collecting users' personal information, so we'll wrap...

Hello Bar: An Alternative To Annoying Popups On Your Website
15 Nov

Hello Bar: An Alternative to Annoying Website Pop-ups
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Many websites use pop-ups to display important messages and offers, but research shows that most users don’t like pop-ups. Thankfully, they aren’t the only way to communicate with your visitors.  A more laid-back and less intrusive option you can use in place of pop-ups is hello bar, also known as sticky bar. If you feel pop-ups may ruin the experience of using your website but you still want a method of displaying offers, announcements, and CTAs, then a hello bar is an effective alternative you can try. Pros and Cons of Using a...

Heatmaps: What They Are, How They Work & Why You Should Use Them
12 Nov

Heatmaps: What They Are and Why You Should Use Them
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Do you know exactly which parts of your website are favored by your visitors?  Wouldn’t it be great to know why your visitors click one call to action button on your website and not another? Or to know how much of your blog articles they read? That’s the power of heatmaps!  In this article, we’ll explain what a heatmap is, how they work, and why you should use them. We’ll also give you some tools you can use to create heatmaps and start making great website designs and eCommerce decisions. Let’s get started...

Why visitors leave your website
8 Nov

Why Visitors Leave Your Website
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In measuring website performance, there's a metric called bounce rate. It reflects how many visitors navigate away from the site after viewing only one page. Your site's bounce rate can be a very reliable indicator of whether your visitors' first impression is a good one or a bad one. If your bounce rate is high, you're going to need to make some changes to your site. This article will explain the most common reasons that visitors leave a website prematurely. Corresponding with each reason, we've also provided some actionable advice about how you...

Important Website Metrics To Track
5 Nov

9 Important Website Metrics You Should Track
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Every website owner wants to maximize their site’s performance, but it’s not always obvious which performance factors best reflect how a site is doing. If this topic is of interest to you, you've either created a new website and want to start measuring its success, or you've already got a site and want to keep track of its performance. To do that, first, you need to understand what kind of metrics will best tell you how well your website is performing.  In this article, we’ll explore nine useful website metrics. 1. Number of Visitors Before...