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Welcome To The HostPapa Blog!

Here you’ll find all sorts of super useful information for making the most out of your web hosting experience
as well as countless tips and tricks for small business owners, freelancers, digital professionals and online entrepreneurs.

26 Apr

Website Speed: 5 Ways To Improve Your Site’s Performance
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Website speed can be one of the most important elements to increasing traffic and improving conversions on your website. Nearly half of all Internet users expect a web page to load within 2 seconds or less. Moreover, every 1-second delay in page response can result in a 7% reduction in conversions. People in today’s day and age have a very short attention span and if your website doesn’t load quick enough for them, then you can expect to lose a lot of potential customers. If you know that your website doesn’t...

29 Mar

How to Optimize Your Website Content for SEO
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So you’ve created some awesome content for your website, but you’re not seeing as many views or interactions with your work as you would like. Chances are you haven’t incorporated SEO (Search Engine Optimization) into your website. Research shows that 93% of online experiences begin with a search engine. If you aren’t properly tagging your work with the right keywords and terms then there is very little chance that your work is going to be seen. SEO can be a fickle beast to learn, but once you master it, your website...

22 Mar

HostPapa Customer Showcase: JulieHamilton.ca
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As a self-employed wealth consultant and financial planning educator, Julie Hamilton needed a website for her business that was both simple and clean but also informative and professional. It wasn’t her first foray into an online strategy for Julie, but this time she “needed to have a legitimate presence.” But starting her own consultancy and learning solutions business meant that Julie didn’t have time to build her own website or learn a new tool like WordPress. She decided to pursue HostPapa’s Do It For Me service, which is totally managed website...

15 Mar

Why SSL Certificates are Important for your Website
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An SSL certificate is something that every business should have on their website, especially after Google prioritized websites with SSL certificates for better search engine rankings. SSL, which stands for Secure Socket Layer, is an encryption technology used to create a secure connection between a web server and a user’s web browser. When a website has an SSL certificate properly installed on the server, a small green padlock icon  will be displayed to the left of a website URL in the browser and https will appear in green as well. SSL certificates...

28 Feb

What To Do If You Think Your Website Was Hacked
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If you find out that your website has been hacked it can send you into a panic. How did they breach your security? Why did they do it? What did they steal? What will your customers think? Despite all of the thoughts that might be rolling through your head, it is important to try and remain calm. Hacking actually occurs a lot more often than you might think. A Sophos Security Threat Report says that about 30,000 websites are hacked every day, which is why it is so crucial to have...

9 Feb

How to use Google Alerts to Monitor your Small Business Online
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Google Alerts is an amazing tool that detects content changes on the internet and notifies you when those changes are noticed by Google (usually immediately). Originally launched in 2003, Google Alerts allow users to pick certain keywords or search terms and will notify them when those search terms appear online and will direct them to the site that published the specified keywords. For example, if you wanted to know when someone was writing about your business and what they were saying, you would set up a Google Alert to notify...