HostPapa Connect's powerful email marketing software makes it easy to create, send, deliver, and track high-performing, eye-catching email campaigns.
Think of HostPapa Connect as your personal email marketing expert. Create, send, deliver, and track high-performing, eye-catching email campaigns. Easy enough for first-timers to use, yet sophisticated enough for seasoned email marketers, HostPapa Connect lets you make connections that last.
Create stunning email campaigns
Build engaging marketing campaigns and newsletters using our templates, our free form editor, or by uploading your own code.
Easy list management
Keeping track of new subscribers, unsubscribes, and bounces can be a headache. That's why we do it for you, automatically!
98% or better deliverability rate
Our servers are configured for email marketing, with the power to successfully send millions of emails a day.
HostPapa Connect gives you all the statistics, including who opened your email and who clicked, at no additional charge.
Full integration! Track traffic, conversions, and revenue through HostPapa Connect reports and your Google dashboard.
Use this time-saving tool to execute effective drip campaigns; automatically send welcome emails, follow-up messages, reminders, and birthday greetings.
Email is social, too! Auto-tweet your campaigns and let your subscribers share your message via Twitter, Facebook, LinkedIn, and other social networks.
Add users to your account at any time, with the flexibility to assign each a different set of permissions.
Monthly pricing plans with unlimited sending
Sign up as a monthly subscriber and you'll receive unlimited sending to your permission-based lists. For 15% off* our standard prices, simply sign up for a year of service.
|Maximum number of contacts in your list|
High volume sending
Do you need a high volume sending account with over 50,000 contacts? Email us at firstname.lastname@example.org for details.
Pay as you go plans (No monthly fee)
Instead of paying a monthly subscription price, you can purchase "blocks of sends" or send credits and use them at any time. Blocks don't expire and there is no recurring monthly fee.
HostPapa Connect will help you create powerful email marketing campaigns that get noticed. Our easy-to-use tools let you create, test, and tweak your email for maximum impact and deliverability. We'll also help you connect to the latest social networks to further extend your reach.
Please read on for answers to the most frequently asked questions about HostPapa Connect and email marketing.
With a monthly subscription, you will be billed a monthly fee for the total number of contacts in your account. You can send an unlimited number of messages to those contacts.
Pay as you go
With pay as you go, you may purchase blocks of email "sends," and use them as needed. When you run out, you can purchase more. There is no monthly subscription fee, and no expiration date on your credits.
If you are a pay-as-you-go customer, you may purchase additional block send credits at any time by clicking on the "Modify account" link on the HostPapa Connect dashboard or the "Modify Your Account" link under the Settings Tab. You may then choose an amount from the "Purchase More" dropdown in the Email section. If you attempt to send a message that will put you over your limit, you will also be directed to this page, where you can buy more blocks.
Email may be the original social media – and, with HostPapa Connect, it works together with the top social networks of today.
Use Social Sharing to enable your subscribers to share your content with their networks – opening up unlimited potential for you to develop new relationships. It's easy to add to your campaigns (the Social Sharing token is included) and easy for your subscribers to use (just a click!).
Social Sharing enables and tracks sharing through:
Don't forget to "auto-tweet" your campaign to your own networks!
According to third-party raters, HostPapa Connect consistently provides a 98% or better deliverability rate. A variety of procedures and tactics, including monitoring sender reputation, black/white listing status, and customer sending habits, ensure this high level of service. We also adhere to all CAN-SPAM regulations and require proof that all clients are providing requested content from clearly opted-in recipients.
Our primary IP addresses are consistently rated between 95% and 100% by a third-party reputation monitoring service, which ensures that our client's emails are given premium delivery status. Black and white listing statuses are watched daily, providing real-time information about our email deliverability.
In addition, we continuously monitor our server bounce logs to ensure an ISP is not preventing the delivery of email. For large campaigns, we will automatically throttle email delivery to the ISP's acceptable rate.
A recurring campaign allows you to automatically create and send campaigns on a daily, weekly, or monthly basis. This tool is different from a standard email marketing campaign because once set up, you don't have to log in and hit the send or schedule button.
Recurring URL campaigns
A recurring URL campaign will automatically pull content from a URL (usually one that has dynamically generated content) and send it at the time and frequency you've defined. For example, if you are sending a daily news email, you can set up a recurring campaign that will distribute your campaign each morning at a pre-set time.
HostPapa Connect allows you to specify recurring intervals, add your list or group recipients, set up your campaign details, and then specify the URL from which you would like to pull content at the time of sending.
Other recurring campaigns (template, editor, copy/paste)
Users who create content with copy/paste, templates, or the editor can also benefit from recurring campaigns. You can create campaigns to remind subscribers to pay an invoice, attend a meeting, or take action on an important issue. You can even send updates from your RSS feed or blog using HostPapa Connect's RSS-to-email integration.
Recurring campaigns are a great tool for sending relevant, fresh content on a set frequency, without having to edit or recreate your entire campaign.
Campaigns are the email messages you send to your contacts.
You can create four types of email campaigns with HostPapa Connect:
Create a basic “batch and blast” one-time email campaign and send to your recipients.
Set up a series of triggered emails to send to your recipients. You can either set up a list subscription trigger or a date custom field trigger. List subscription triggers allow you to send emails to your contacts as they subscribe to your list(s). Date custom field triggers allow you to send campaigns to your subscriber database based on date. For example, you can use a date custom field trigger to send a "Happy Birthday" message on a contact’s birthday.
With HostPapa Connect you can automatically create and send campaigns on a daily, weekly, or monthly basis. This tool is different from a standard email marketing campaign because once set up, you don't have to log in and hit the send or schedule button – it will send automatically.
Multivariate (A/B) split campaigns
Split testing allows you to test different variables – such as subject lines, content, or images – to help you find the version of your email that receives the highest click-through or open rates. You can then send the top-performing campaign to the remaining subscribers on your list. The result should be higher overall campaign engagement.
A triggered campaign is a great way to introduce people to your company. Email marketers are using triggered emails more than ever to engage opt-in subscribers immediately after they sign up.
Welcoming your customers to your email list is not only good practice, it can be the most important email you send your subscribers. In a welcome email, you can introduce your business, describe the content the contact can expect to receive (and link to archived content such as past newsletters), ask the user to whitelist your email address, or link to key pages or content on your website – basically, make a great introduction to your new list member.
There are 2 types of triggered campaigns:
List subscription triggered emails allow you to automatically send a welcome email or a series of welcome emails to a new subscriber.
Date custom field
Date custom field triggered emails allow you to send a triggered campaign on a certain date, such as a birthday. Deployment is based upon a date custom field stored inside your HostPapa Connect account.
Built into your email marketing strategy, they can be an effective (and time-saving) way to keep in contact with your clients. Here are just a few ideas to get you started:
In A/B split testing, you choose two different variations of your marketing materials and test them by comparing and measuring their reception and performance. In the email world, this might mean testing different subject lines, content, image placement, or send times.
Multivariate (MV) split testing takes A/B testing even further. You have more options than just A and B - with multivariate split campaigns, you can test up to 26 variations of a campaign.
With the HostPapa Connect analysis tools, you'll be able to determine the best or "winning" configuration of your campaign. MV split testing will help you get the most out of your campaigns.
Whether you're new to email marketing or an experienced email whiz, we've got what you need to quickly and effectively create and distribute a winning campaign. Take a look:
You don't have to worry about keeping your list clean and up-to-date – we'll take care of removing any unsubscribes, soft or hard bounces and adding any new opt-ins. Here are just a few of the housekeeping tasks we'll do for you:
Groups are an easy way to arrange your contacts under a certain name or description, without having to create a new subscription list. The group name is internal and for your company only – it will not be seen by subscribers. Contact groups are essentially the same as internal lists in functionality.
Groups do not have subscription information or appear in the subscription centre like a list, but you can add and remove contacts from groups through imports and quick adds.
The purpose of contact groups is to provide a simple way of grouping contacts together, without the added complexity of list subscriptions. The only information you need to create a group is a name.
Note: If you send a message to a group of individuals, they will only have the option to globally unsubscribe.
A double opt-in list provides two levels of confirmation for your contact. The feature may be activated as an additional verification of security measure.
For a contact to join a double opt-in list, he or she must first sign up by submitting an email address; then he or she must confirm the subscription by clicking an activation link that gets sent to that email address.
Every HostPapa Connect customer has access to powerful email marketing reporting at no extra charge. That means you get to see exactly how your subscribers are engaging with your email campaigns. You'll always have information to refine your marketing and increase response rates. Our real time reporting instantly shows the success rate of your campaign.
See who opened your email campaign. You can use that data to send a follow-up campaign or save this segment of subscribers for a future campaign.
We'll show you exactly who clicked on a link and which link they clicked on. This will help you determine which offers your subscribers found most compelling.
If the email can't be delivered, we'll let you know why. If we determine that the email is no longer active, we'll automatically remove it from your list and let you know. You'll have a log of all your bounces so you can review them at anytime.
We provide you with real time reports whenever a new subscriber opts-in to your list(s). We'll also let you know how they opted-in: from a campaign, your opt-in form or any other method you might offer your subscribers.
Every time you send a campaign, we'll track who unsubscribed and automatically remove them from your list. We'll also maintain these email addresses in an unsubscribe list at no charge to ensure you don't accidentally re-add them at a future time. You'll never have to worry about being CAN-SPAM compliant. We take care of that for you.
Forward to a friend
Is your email campaign going viral? You'll know if it does. Our forward to a friend link tracks who is forwarding your campaign to friends. It'll even tell you the email address the campaign was forwarded to.
Download your reports
On the go and don't have Internet access? You can download all your HostPapa Connect reports into easy-to-use CSV files at anytime. It's your data. We never make it difficult for you to export it.
After an email message has been sent using HostPapa Connect, reports are immediately made available for you to view the statistics: who opened the message, who clicked on links, and whose emails bounced. All of this information, and more, is available in individual campaign reports.
Statistics that can be viewed for each campaign include:
The heat map tool in HostPapa Connect allows you to quickly see where contacts are (or are not!) clicking within your email. Using a colour scale, you can see which links in your email campaigns are hot (red), which links are colder (blue), and which links readers are not clicking on (no colour).
With each campaign heat map you can instantly see:
Ultimately, heat maps allow you to examine how users interact with your email. You can then configure your email layout and content for maximum reader engagement.
Aggregate reporting lets you track changes in the effectiveness (measured by open and click-through percentages) of your HostPapa Connect messages over time. You may limit the comparison by a date range, specific message, or list.
*15% discount applies to plans at 2,500 contacts or above.