A new way to Connect! HostPapa Green Web Hosting launches advanced email marketing solution
HostPapa Connect helps HostPapa clients build buzz, improve customer loyalty, and boost business
OAKVILLE, ONTARIO, CANADA – August 6th, 2012
HostPapa Green Web Hosting is helping its clients connect! With the launch of HostPapa Connect, a new advanced email marketing service, HostPapa adds to its growing list of low-cost, high-performance web solutions.
“Email marketing is a crucial part of any marketing strategy, and can be even more effective than social media in terms of reach, customer engagement, and conversions,” says Sylvain Patry, HostPapa's Senior Vice President of Business Development.
“With the right tools, like those we provide with HostPapa Connect, our customers will be able to design impactful email campaigns, test them, and fully track and analyze the results.”
Key features of HostPapa Connect include automatic contact list management, email templates and other professional campaign-building tools, multivariate testing, advanced reporting, and full integration with Google Analytics. Ideal for businesses, HostPapa Connect includes autoresponders, permits list segmentation, and allows multiple users.
A drawback of many other email marketing tools is deliverability: are email campaigns landing in the customer’s inbox? Do they look the way they were meant to? HostPapa Connect overcomes these issues by allowing users to see exactly how an email will look in dozens of email clients and platforms. HostPapa Connect can also test an email campaign to see if it’s likely to trigger a spam filter that could send it into the junk mail folder.
“HostPapa Connect is the email solution we’ve been looking for and we have already seen that it resonates with our hosting customers too,” concludes Patry. “In fact, HostPapa uses it for all our own newsletters and email campaigns.”
Consumers can try HostPapa Connect for free – a fully featured service for up to 100 contacts is available at absolutely no charge.
For full details on HostPapa Connect, visit: http://www.hostpapa.ca/connect
About HostPapa Green Web Hosting
HostPapa is a privately owned company located in Toronto, Ontario, Canada. Since launching in 2006, HostPapa has established a solid foundation to offer a hosting solution for small-to-medium sized businesses that is reliable, budget-friendly, easy-to-use and customer service-oriented. One of the first web hosting companies to make a public commitment to going green, all HostPapa operations are powered by 100% green renewable energy.